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The BeautyHealth Company & Dior Beauty created 'The Dior powered by Hydrafacial' experience, exclusively at Dior Spas beginning in April.
February 28, 2023
By: Marie Redding
Senior Editor
Dior Beauty is now partnering with The BeautyHealth Company to develop a custom experience that will be offered exclusively at Dior Spas beginning in April—”The Dior powered by Hydrafacial.” The new 90-minute facial treatment was co-created by Hydrafacial and Dior. It includes a co-branded booster, and combines the best of Dior skincare with Hydrafacial technology. Dior’s booster (shown above) looks luxe. The serum is packaged in an amber-colored vial, with a gold cap and white label. Last year, Dr. Gross Skincare worked with The BeautyHealth Company to create its own custom booster. The new Dior treatment was “designed for the ultimate experience in wellness and luxury,” the press release states. It begins with a thorough face cleansing and exfoliation using Dior Floral Peeling Lotion diffused through Hydrafacial’s Roll on handpiece. The skincare device uses patented vortex technology. Since the skin is perfectly prepped, the esthetician will consider the client’s specific needs and suggest additional Dior skincare treatments. Virginie Couturaud, Scientific Communication Director at Parfums Christian Dior, says, “This treatment has been developed to capitalize on the Hydrafacial experience and reinforce its effectiveness with the power of the Dior Floral Peeling Lotion, which uses a new-generation active ingredient, PHA (polyhydroxyacids) and niacinamide, which are essential for the quality of skin texture.” Couturand adds, “The skin is then perfectly receptive to the holistic treatments developed by the Dior Spa, providing spectacular and visible skin results during a deep moment of wellness.” Andrew Stanleick, president and CEO, BeautyHealth, says, “The Dior Powered by Hydrafacial experience is a perfect example of our commitment to providing category creating protocols and forging partnerships with the best in beauty and skincare.”
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